It’s decided! No longer do traditional ＂smart phones＂, well-known domestic manufacturers announced： All in AI.
Every edited | Wang Yuelong
Today is the first day of construction in many industries. Chen Mingyong, founder of OPPO, expressed some views on the AI mobile phone industry and the future development of OPPO mobile phones. Chen Mingyong said: 2024 is the first year of AI mobile phones. In the next five years, the impact of AI on the mobile phone industry can be compared with that of smart phones replacing functional machines. Through Al, we can do the mobile phone experience again to help users achieve higher value. The arrival of the AI mobile phone era has brought us a step closer to the real smart life.
On the same day, Meizu also officially announced heavy news. According to the official news of Meizu Technology,Meizu decided today to stop the traditional "smart phone" new project and devote itself to tomorrow’s equipment AI For New Generations.In 2024, Meizu’s new mobile operating system for the AI era will be updated. In addition, Meizu’s first AI Device hardware product will also be officially released this year.
Image source: Meizu Technology
Meizu said in the article that at present, with the extension of the replacement cycle of the global mobile phone market, the limited space for consumption innovation and the intensification of vicious competition in the industry, the mobile phone industry is facing unprecedented challenges. At the same time, mobile phone products simply rely on hardware upgrade and parameter competition, which can no longer meet the diversified and comprehensive use needs and experience of consumers, and the industry urgently needs to find a new sustainable development direction.
Meizu said that after two years of team running-in, resource allocation, product layout and full pre-research of related technologies,Meizu now has the ability to fully transform into the AI field.As an all-round scientific and technological eco-company, Meizu has a complete hardware team such as R&D and supply chain, as well as a systematic software team for development, design and interaction, which will provide solid technical support and service guarantee for Meizu All in AI.
At this AI conference, Meizu also announced the details of AI strategic planning, including building AI Device products, reconstructing Flyme system and building AI ecosystem.Meizu will gradually complete the All in AI vision through three years of ecological layout and technical precipitation.According to the plan, in 2024, Meizu’s newly built mobile phone operating system for the AI era will be systematically updated to build the infrastructure capability of the operating system in the AI era; In addition, Meizu’s first AI Device hardware product will also be officially released this year, and it will compete head-on with the world’s top AI Device manufacturers.
Considering the transition needs of new and old users, during the transition period of Meizu All In AI,The user experience and services of the original Meizu Flyme, Flyme Auto, Flyme AR, MYVU, PANDAER and Unbounded Zhixing businesses will not be affected.In addition,The existing Meizu mobile phone products on sale will continue to provide users with normal software and hardware maintenance services.Users who have purchased Meizu 20 series and Meizu 21 flagship mobile phones will still enjoy the original after-sales and related service guarantee.
According to China Business News,On March 8, last year, Xingji Meizu Group, which was merged from Xingji Times and Meizu Technology, was announced to be established. At that time, Xingji Meizu identified three business lines: "mobile phone, XR and smart car".
Shen Ziyu, chairman and CEO of Xingji Meizu, said at that time that the mobile phone is mainly the revival of Meizu brand mobile phones and consumer electronics products, as well as the development of Flyme system (a new generation of unbounded ecosystem) and Flyme Auto for travel technology ecology; XR is mainly responsible for the development and research of XR technology track related products.
Regarding smart phones, Shen Ziyu once said frankly: "The mid-to-high-end market is really difficult, but only when we have a foothold in the mid-to-high-end market can we make more scientific and technological things. Because of the high price, we can also make more products. For this reason, Meizu will focus on the mid-to-high-end flagship to make it deep and thorough.Meizu doesn’t have many SKUs, unlike its friend Xiaomi who has Redmi. For this reason, Meizu’s idea is to focus on polishing products in a single track for a period of time. "
Image source: Every photo by reporter Sun Tongtong
According to the previous report of Cailian, on November 30 last year, Xingji Meizu Group held the 2023 Meizu Autumn Unbounded Ecological Conference, and released Meizu 21 series flagship smartphones, MYVU smart AR glasses, unbounded ecosystem FlymeOS and other products. The MYVU AR smart glasses released by Meizu this time are equipped with a Flyme AI model.
Talking about the development opportunities of large models, Shen Ziyu, chairman and CEO of Xingji Meizu Group, believes that the great opportunity brought to large model hardware manufacturers is to enhance the interactive experience and increase multimodal interaction."AI-driven smartphones or new hardware forms in the future will be the possibility of rapid iteration and evolution of consumer electronics. Therefore, we will seize the wave of AI big model and fundamentally change and create the whole human-computer interaction. "Shen Ziyu judged, Wearable AI hardware driven by AI big model must be the outlet of the future, and will increase investment in research and development in this respect.
At that time, Shen Ziyu also revealed that in terms of research and development of smart driving, it is expected that the Lectra 08 will be equipped with NOA in the first quarter of this year. "Lingke 08 uses the operating system and platform of the sky, which is being done by Yikatong. NOA has also been deployed accordingly. But we didn’t invest in NVIDIA like our friends.At that time, the core engine technology will produce an autopilot chip with very high computing power, which can be compared with NVIDIA."
It is worth noting that Tianyancha App shows that Jiangsu Xingji Meizu Technology Co., Ltd. was recently established, with the legal representative of Shen Ziyu and the registered capital of 102 million US dollars. Its business scope includesBasic software development of artificial intelligence, general application system of artificial intelligence,Satellite mobile communication terminal sales, new energy vehicle sales, new energy vehicle switching facilities sales, battery sales, etc. According to shareholder information, the company is wholly owned by DreamSmart Technology Hong Kong Limited.
edit|Wang Yuelong Gai Yuanyuan
Proofread |Duan Lian
National business daily is integrated from Meizu Technology, Cailian, China Business News and Public Information.